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Microsoft - tech giant known for its PC operating system to dominate search and Google - the dominant search engine builds a PC operating system. It was Bing vs. Google Search, Chrome OS vs Windows.

Each is a huge opportunity for the other guy's turf, obviously. However, it stands a better chance of pulling it? Let's do a quick comparison of point counterpoint:

The advantage of Google : People are lazy. You've tried to Bing. It was pretty good. Its first page of search results - the 10 blue links - similar to what Google offers Search. Bing's Web content inspection, quick answers to common questions, a home works of art with educational links are pretty cool. And your cousin porn connoisseur really appreciates its video search feature review. However, you are sticking with Google Search. Why? For despite the bells and whistles, Bing is really not that much better. In addition, you are comfortable with Google, which brings the data you want and easy to use. If Microsoft comes with a more compelling reason for people to switch to Bing, it will remain a search-and ran.

Firefox? What Chrome? Chrome OS is vaporware. Google desktop operating system will not debut until 2010, which is an eternity in the tech world. If Chrome OS has been delayed until 2011 or beyond - or, if it really stinks from the door - it could die a quick death. For comparison, the Bing is a working product that is already achieving some degree of success. According to web analytics firm StatCounter, Bing yesterday on top of Yahoo Search market share for the second time since its launch fourth June.